Feature Article: 7 Keys to Personal Productivity

Business Owner in the Spotlight
Brad Herman 
The Arsenal

Refueling Recommendations
Make-it-Fly® Advisory Boards
Advisory Board Openings

Make-it-Fly® MarketPlace

Next Make-it-Fly® Café

ISSN# 1552-3705

July 7, 2009
Volume 6, Issue 13

"In-Flight Refueling" is published twice a month.

Click here to read archived newsletters.

A Note From Dave & Victoria

Summer used to bring a slower pace of life, but not this year! We’ve been beating each other at tennis and hanging out with friends at different events—one was a fun outdoor concert by The Nacho Men.

Working in our office in the Belmar Center, Dave gets to de-stress by taking a leisurely walk in the area. Last week he watched a mother duck leading five ducklings down the sidewalk and across the street to the park. All traffic stopped and waited!

Yesterday, we started our 66th Advisory Board 101. Both of us facilitating—it’s been a couple of years since we did this together—very fun!

Our very best regards,

Dave and Victoria

Make-it-Fly's Sky-PlaceP.S. If you haven't done so already, we encourage you sign up now on Sky-Place.com - Make-it-Fly's social networking site.

Business Owner in the Spotlight

Brad Herman   
The Arsenal

If you loved books the way Brad Herman does, you’d understand why owning a bookstore is such a perfect fit. Brad purchased The Arsenal bookstore back in January of 2004 from its previous owner, Global Harvest Ministries. “The Arsenal is a Christian bookstore that specializes in a niche market of Charismatic materials,” Brad explains. “They are sold through a multi-channel system of web, phone and regional conference sales throughout the U.S.”

Brad Herman of The Arselal Book Store

Q: What do you find most fulfilling about running your business?
BH: Getting books into people’s hands that will change their life.

Q: What motivated you to start this business?
BH: I love books! I eat, sleep and breathe books. On my days off, I like to go to Barnes and Noble. Did I mention that I like books? 

In the past, I worked in the Christian publishing realm and have also helped with the development of some Christian bookstores.

Q: What book has been most helpful to you in your business?
BH: The Bible.

Q: Who has influenced you most in your life?
BH: My amazingly wonderful wife, Kristine.

Q: What has proved to be your most successful marketing strategy?
BH: Putting together an email newsletter that offers relevant and targeted content has been the best use of my marketing time/dollars.

Q: What have been the greatest challenges you have had to overcome, or are currently facing, in your business?
BH: The greatest challenge to my business is between my two ears. I find that I have a tendency to limit what could come forth in my business through my negative thinking.

Q: How did you benefit from participating in a Make-it-Fly® board?
BH: The benefit that I got from Make-it-Fly® is twofold. First, I have been given the tool of goal setting and planning. Before Make-it-Fly®, I set almost no goals and had limited planning. The 30-day goals have been a radically beneficial tool for the new initiatives that I am now implementing throughout my business.

The second benefit was the networking. This part of Make-it-Fly® was and is absolutely amazing. I am now in relationship with other entrepreneurs that have strengths and wisdom that I don’t have. It is almost like having new business partners who bring a plethora of new insights to your business.

Q: What would you say to other business owners who are contemplating getting involved in a Make-it-Fl® board?
BH: Do it!  It will be by far the best $900 you will spend this year. The relationships and business tools that you will get from This part of Make-it-Fly®  will far outweigh any level of time and monetary investment that it will take. I can honestly say that my business would be on a much lower growth trajectory without the vital input that I received through This part of Make-it-Fly®. I couldn’t give it a higher recommendation.

Brad Herman can be reached by phone at: 719-278-8422, or visit his web site at: www.arsenalbooks.com.

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Dave Block, Co-Founder of Make-it-Fly

Dave’s Networking Nugget:

Are you passionate about what you do? Let your passion shine through. Passion is contagious. It attracts and energizes others.

Feature Article

Victoria Munro7 Keys to Personal Productivity
Understanding Yourself is the Secret
By Victoria Munro

We live in a fast-changing world. Products that were ‘state-of-the-art’ yesterday have become commonplace today and will be obsolete tomorrow. With ever-increasing amounts of new information to process daily, and escalating demands on our time, many feel they’re on overload. If you’re in business for yourself, needing to gain and maintain a competitive edge, it’s even more challenging. You can’t afford to be inefficient. You need practical solutions that will increase your personal productivity.

Knowing yourself is key to being productive and reaching your desired goal in our changing world.

Key One: Identify your core values. What are the non-negotiables that are really important to you? It’s worth investing some time to define your personal values. Unless what you’re doing lines up with those values, there’ll always be an inner struggle.

Key Two: Define your future dreams.  What do you truly want in life?
Written goals that lead you towards your aspirations will motivate you.

Writing goals doesn’t have to be difficult. Keep it simple, but put them on paper or your computer. Adjust them as you move forward. Visualize your dreams – think about them, talk about them, write about them, and create realistic, step-by-step mini-goals to reach them.

Key Three: Acknowledge your strengths and limitations. Identify your strengths and focus on them, use and develop them. Seek creative ways to delegate tasks in those areas where you don’t shine or you find more challenging.

Beware of self-imposed limitations, and accept the reality that you can’t do everything or please everyone.

Key Four: Be aware of unconscious barriers and weaknesses. Be alert to any little habits that might trip you up along the way. Do you tend to overbook your time? Say “yes” to requests you should decline? Procrastinate in certain areas? Rationalize self-defeating behaviors? Fail to make and/or stick with your plan? Being sensitive to your areas of weakness is a healthy first step to overcome them.

Key Five: Know when your prime time is and make the most of it. When are you most productive? Schedule demanding projects then. If necessary, turn off the phone to help you focus.

Keep a healthy balance of work, play and rest. Know how much rest and exercise you need, and make sure you get it. Recognize when you need to take five minutes or an hour away from a project to reenergize—you’ll be more productive for it.

Key Six: Keep your eyes on your ultimate goal. This has remarkable power to motivate. The increased efficiency and productivity needed to achieve it will require new behavior patterns and habits. It will take effort and discipline, but keeping your focus on the goal will inspire you to press on.

Key Seven: Learn from your past and plan for your future. Evaluate how you’ve been spending your time. For several days, keep a record of exactly how you use your time. Identify your most productive activities, your time wasters and areas where you can ‘cut the fat.’

With your long and short-term goals in mind, plan each day. List all the tasks you must do that day, and then prioritize them using the ABCD method:
A = Absolutely imperative that this get done today
B = Important, but not as important as “A” and, if it’s not accomplished today, you and you business will both survive
C = Needs to be done, but can be rescheduled if necessary
D = Delegate this one

By understanding yourself and applying these principles, you can create and work a plan to achieve your dream. You’ll enjoy the journey and learn much along the way.

Click here for the printable version.

Click here to read more articles like this one.

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Victoria’s Marketing Advice

Everyone Has Needs
If your potential clients want to grow their businesses, they have needs. Find out what those needs are, and in all your marketing, focus on how your products or services bring solutions to meet those needs. 

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Make-it-Fly Marketplace

Easy Entrées, bringing fine dining home

Want to enjoy delicious, healthy, made-from-scratch meals, but don’t have time?

Easy Entrées has the answer! And it’s affordable.

Easy Entrées is extending their very generous offer made at the recent Café.

Click here for the details.
Call Easy Entrées at 303-238-EASY (3279)
Or visit them on the web at www.ezentrees.com

$350/month - Shared Space with IT Firm
(Arapahoe and University)

Space available in an office environment that includes up to four cubicles, a large conference room, good high-speed Internet/wireless, and a kitchen. The office space is across the street from the new Streets of South Glenn (Whole Foods, Best Buy, Macy's, Staples). People in this IT company work from home frequently so it can be very quiet.

Call Mark Nichols at 303-915-8998

Rev NetworkingRev Networking

Up to 20 professionals, each representing one profession, meet one on one at customized speed networking events, allowing you the opportunity to have a five-minute conversation with each participant to generate leads, referrals and business. Rev Networking is not a group, as you will meet new professionals every time and people that attend are serious about growing their business by networking and power partnering with other professionals.

Reservation only $48
Marilyn Manning 303-763-1865

The RiverfrontThe Riverfront specializes in well crafted, richly satisfying occasions that balance aesthetics, personality and party. The site is versatile, accommodating groups from fifteen to five hundred. Features include: two dance floors with professional sound and lighting, a fireplace nook, three bars, outdoor patio, and gazebo. Our personal chef, custom menus, and full suite of inclusions rank us paramount in our industry.

Call 303.865.8500 today
and schedule your holiday event!

READING THIS AD? THEN WHY NOT PUT YOURS HERE TOO? The In-Flight Refueling Ezine reaches more than 2,700 entrepreneurs, small-biz owners, consultants and marketers. Reserve your advertising spot today in the next In-Flight Refueling Ezine,

Paid Advertising Disclaimer: Make-it-Fly® LLC does not represent or endorse the accuracy or reliability of any of the paid advertisements above or the quality of any products, services, information, or other materials displayed, purchased, or obtained by you as a result of an offer in connection with any ad. It's common sense to do your own due diligence before purchasing any product.

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Refueling Recommendations

The Make-it-Fly® Advisory Board 101

Each Make-it-Fly® Advisory Board 101 program consists of 12 non-competing business owners who meet once a month for three consecutive months. In the spirit of giving, they offer each other solutions, ideas, resources and encouragement. Dave and Victoria facilitate each group and share powerful tools to assist business owners in reaching their goals and living more balanced lives.

If you have experienced a Make-it-Fly® program, please share the following openings with other business owners who need support. Call Dave for more information at 720-962-8888.

Programs are held from 9:00 a.m. to 12:30 p.m.

Next Advisory Board 101 in Denver:

  • Thursdays - August 6, September 3, October 1,November 5, December 3, January 7, 2010
  • Thursdays - September 3, October 1, November 5

Click here to sign up for Advisory Boards.
Or call Dave at 720-962-8888.

Alumni Boards are groups of 12-14 small business owners who have participated in at least one Make-it-Fly® Advisory Board 101 and wish to continue the support and accountability with a group of like-minded, giving business associates. Members meet once a month for a three-hour meeting. If you completed the initial Make-it-Fly® Advisory Board 101 and are interested in more information on Alumni Boards, call Dave at 720-962-8888.

Make-it-Fly® CaféMake-it-Fly Café - High Altitude Networking, where exceptional people help each other
High altitude networking, where exceptional people help each other.

Make-it-Fly® Mini-Café in the Foothills

Date: Wednesday, July 22, 2009
Time: 4:30 to 7:30 p.m.
Location: Tuscany Tavern and Restaurant
32214 Ellingwood Trail, Evergreen, CO 80439
(Located off Evergreen Parkway at Squaw Pass)
Cost: Pre-register online and pay $10.00,
or pay at the door $15.00

Cash Bar
Door Prizes!
Fun Productive Networking!

Next Café:

Date: Thursday, August 27, 2009

Time: 4:30 to 7:30 p.m.

Cost: $10 online, $15 at the door
Click here to sign up now.

Location: The Riverfront
2852 W. Bowles Ave., Littleton (One block west of Santa Fe)

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Contact Make-it-Fly® - Dave and Victoria:

voice: 720-962-8888

Reprint Permission:
Please email or call Victoria if you'd like to reprint any information contained in this newsletter. Thanks! © Copyright 2009. All rights reserved.

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355 South Teller Street, Suite 200, Lakewood, CO 80226, USA