Feature Article: How to Live in Balance And Get Things Done

Business Owner in the Spotlight
Marty Wolff
PosiDyne Group

Refueling Recommendations
Make-it-Fly® Advisory Boards
Advisory Board Openings

Make-it-Fly® MarketPlace

Next Make-it-Fly® Café

ISSN# 1552-3705

January 6, 2009
Volume 6, Issue 1

"In-Flight Refueling" is published twice a month.

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A Note From Dave & Victoria

We enjoyed a wonderful holiday season entertaining friends and family, which we love to do.

It also took us time to prepare ahead for a very full and exciting January. We have three new Advisory Board 101’s starting this month in the Denver area, and the New Year Retreat—Live by Design in 2009, January 16. Barbara Brannen and Terri Starck have planned a very special and potentially life-changing day for us all. If you haven’t registered yet, click here to sign up now. Don’t miss it! We’ll also be training new Make-it-Fly® Flight Instructors to run their own boards.

On top on that, we’re both presenting a workshop at the Denver Convention Center, January 15 for the ProGreen Expo—an exhibition and training event for professionals in landscaping and related businesses.

We wish you a very happy, healthy and prosperous New Year!

Dave and Victoria!

Business Owner in the Spotlight

Marty Wolff, PosiDyne GroupMarty Wolff
PosiDyne Group

Marty Wolff saw the writing on the wall back in 1998. “Future trends indicated continued corporate layoffs and downsizings, resulting in the creation of a new category of business owners who were not naturally entrepreneurial,” he says. He also saw that increased competition would require businesses to hone their sales skills, so he started PosiDyne Group. PosiDyne is a consulting, training and coaching practice with a primary emphasis on helping owners of privately held businesses achieve better sales results. “The secondary focus,” Marty says, “is career consulting for executives considering a career transition whether by choice or necessity.”

Q: What do you find most fulfilling about running your business?
MW: When a client says, “You have made a real difference in my life. I couldn’t have done this without you.”

Q: What motivated you to start this business?
MW: MW: In 1998, many of the people I saw being downsized and laid off had advanced skill sets but had never had to “sell” and had no idea of how to create a revenue stream. There was an increasingly unmet market demand.

My corporate background in international strategic planning allowed me to spot these trends before they were generally recognized and position my business accordingly. Having been a National Marketing and Sales Manager of several Fortune 1000 firms, I had already trained thousands of sales professionals. Because the process I teach is a communications model adapted from the counseling professions, it was a simple matter to adapt it to individuals who had no background in selling and build from their existing strengths (rehabilitation takes too long).

Q: What book has been most helpful to you in your business?
Impossible question. Let’s start with the Library of Congress and see if we can narrow it down a bit.

Joel Garreau’s The Nine Nations of North America is a seminal work. Anything by the Tofflers. Roger Dawson’s The Secrets of Power Negotiating. Getting to Yes. Adversity Quotient by Paul Stoltz. Blue Ocean Strategy. Timothy Ferris’ Four Hour Work Week. The first three Rich Dad books by Kiyosaki.

The Giving Tree by Shel Silverstein and Alexander and the Terrible, Horrible, No Good, Very Bad Day offer life lessons from the simplicity of a child’s viewpoint. As adults, we tend to complicate things too much. A return to basic “universals” would serve most of us well.

Q: Who has influenced you most in your life?
All the good things in my life center in my bride of 37 years, Saint Carol. Good breeding prevents me from commenting on the most negative influencers in my life.

Q: What has proved to be your most successful marketing strategy?
MW: Introductions and referrals, by far. Speaking engagements also provide direct name recognition.

Q: What have been the greatest challenges you have had to overcome, or are currently facing, in your business?
It has been said that denial is not a river in Egypt. It’s hard to argue with that kind of logic. Unfortunately, far too many people suffer from the “I-can-do-it-myself” syndrome and remain in denial until it’s too late to recover. Then they look for miracles. Since creating a revenue stream is fundamental for any successful business, one of my primary responsibilities is to help prospects discover a better way before it is too late.

Q: How are you benefiting from participating in a Make-it-Fly® board?
Introductions and referrals from within the Make-it-Fly® community have become a large portion of my business. In addition, at each Alumni Board meeting, I invariably take away something that I needed that I wasn’t aware that I needed before the meeting.

Q: What would you say to other business owners who are contemplating getting involved in a Make-it-Fly® board?
MW: Don’t wait. Join NOW. Being a member of a board will assist you in achieving “clarity” and provide you with the resources that you need to operate a successful small business.

Marty Wolff can be reached by phone at: 303-525-1642, or visit his web site at: www.PosiDyneGroup.com.

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Dave Block, Co-Founder of Make-it-FlyDave’s Networking Tip:

Be thoughtful and kind to those you meet. Whenever you’re kind to someone, it raises their level of commitment and loyalty to you. The more we exercise our kindness muscle, the stronger it gets and the easier it is to use.

Feature Article

Victoria MunroHow to Live in Balance And Get Things Done
By Victoria Munro

We’re facing a New Year in turbulent times—with new goals to achieve, new opportunities to explore and challenges to overcome in business and in life. Staying calm, grounded and focused while maintaining a proper life balance has never been more essential to success.

As I juggle running the businesses, it’s not easy to stay balanced, and remain clear-headed and alert to the right priorities while letting those creative juices flow. Over the years, I devised a system that allows me to stay focused and encouraged, in even the most challenging circumstances, to thrive and not just survive. So with the hope that it may be helpful to you too; I’m sharing my success strategy.

Every day, before sitting down at my desk, or even setting foot in my office, I stop and Reset my Balance Point for the day. It takes just a few minutes (seven) and it really works! I encourage you to try it.

Seven Minutes to Reset Your Balance Point
First, find a quiet spot, away from all or most distractions.

Minute 1 – Look at your big picture
Ask yourself, or review and remind yourself, where you ultimately want to take your life and your business and why. What do you want your life and your business to look like in the future? Conceptualize it—see it, feel it, smell it. Think about what you want to be remembered for.

Minute 2 – Identify your values
Review your values—those “non-negotiables”—the principles you won’t compromise. Think about how you’ll apply and be true to these values today, how they might be challenged and, if that happens, what your response will be.

Minute 3 – Focus on your strengths
Reflect on your greatest assets—your strengths as a person and in your business. Consider how you will use them to help someone else today. Ask yourself how you will utilize these strengths to bring the highest possible return in your business.

Minute 4 – Know your limitations
Be realistic about your weaknesses and limitations. Don’t focus on them in a negative way, but be aware of what they are. Think ahead about how these weak spots could make you vulnerable or perhaps trip you up today, and be ready to circumvent any potentially harmful outcomes.

Minute 5 – Highlight your most important task
Ask yourself what is the most important task you should accomplish today. Will it move you a step closer to your big picture goal? Jot it down. This is your highest priority for the day. Now, see it done! Think about how you’ll feel when you’ve achieved it.

Minute 6 – Make sure you get your quota of joy
The old rhyme “All work and no play makes Jack a dull boy” holds a lot of truth.

Think about what you’ll do today to rejuvenate, inspire and bring joy to your life. Make a list. Refuse to compromise and ignore it if you’re busy later, telling yourself it’s not important. Celebrate successes, even small ones!

Minute 7 – Ponder your big picture once more
Start your day with a clear vision of where you want to end up. Turn your focus again to your big picture. See it. Feel what it will be like when you’re there. Hang a picture of what you want it to look like in your work area and in your Balance Point space.

Later in the day, if you feel overwhelmed or out of kilter, stop and take a few minutes to reset your Balance Point again.

(Taken in part from Victoria’s new book, The Small Biz Balancing Act: Secrets to Restoring Passion and Play in Your Business and Life.)

Click here for the full, printable version.

Click here to read more articles like this one.

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Victoria’s Marketing Advice

When Making a Special Offer
Always put a specific time deadline on it—a limited amount of time to act and take advantage of your offer.

Make it easy for potential clients to respond to the offer by detailing simple steps and giving different ways to contact you; for example: email, phone or stop by. Then be sure you get back with them promptly when they do.

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Make-it-Fly Marketplace

The Riverfront

The Riverfront specializes in well crafted, richly satisfying occasions that balance aesthetics, personality and party. The site is versatile, accommodating groups from fifteen to five hundred. Features include: two dance floors with professional sound and lighting, a fireplace nook, three bars, outdoor patio, and gazebo. Our personal chef, custom menus, and full suite of inclusions rank us paramount in our industry.

Call 303.865.8500 today
and schedule your holiday event!

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READING THIS AD? THEN WHY NOT PUT YOURS HERE TOO? The In-Flight Refueling Ezine reaches more than 2,700 entrepreneurs, small-biz owners, consultants and marketers. Reserve your advertising spot today in the next In-Flight Refueling Ezine,

Paid Advertising Disclaimer: Make-it-Fly® LLC does not represent or endorse the accuracy or reliability of any of the paid advertisements above or the quality of any products, services, information, or other materials displayed, purchased, or obtained by you as a result of an offer in connection with any ad. It's common sense to do your own due diligence before purchasing any product.

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Refueling Recommendations

The Make-it-Fly® Advisory Board 101

Each Make-it-Fly® Advisory Board 101 program consists of 12 non-competing business owners who meet once a month for three consecutive months. In the spirit of giving, they offer each other solutions, ideas, resources and encouragement. Dave and Victoria facilitate each group and share powerful tools to assist business owners in reaching their goals and living more balanced lives.

If you have experienced a Make-it-Fly® program, please share the following openings with other business owners who need support. Call Dave for more information at 720-962-8888.

Programs are held from 9:00 a.m. to 12:30 p.m.

Current program openings in Denver:

  • Fridays - January 9, February 6, March 6, 2009 Full
  • Tuesdays - January 20, February 17, March 17, 2009 Four seats
  • Thursdays - January 29, February 26, March 26, 2009 Full
  • Fridays - February 13, March 13, April 10, 2009
  • Tuesday - March 3, April 7, May 5

Click here to sign up for Advisory Boards.
Or call Dave at 720-962-8888.

Alumni Boards are groups of 12-14 small business owners who have participated in at least one Make-it-Fly® Advisory Board 101 and wish to continue the support and accountability with a group of like-minded, giving business associates. Members meet once a month for a three-hour meeting. If you completed the initial Make-it-Fly® Advisory Board 101 and are interested in more information on Alumni Boards, call Dave at 720-962-8888.

Make-it-Fly® Café Make-it-Fly Café - High Altitude Networking, where exceptional people help each other
High altitude networking, where exceptional people help each other.

Next Café:

Date: Thursday, February 26, 2009

Time: 4:30 to 7:30 p.m.

Location: The Riverfront
2852 W. Bowles Ave., Littleton (One block west of Santa Fe)

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Contact Make-it-Fly® - Dave and Victoria:

email: info@make-it-fly.com
voice: 720-962-8888
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