Beware of BSOs!
Are distractions stealing your time and revenue? In our information-laden world we’re barraged daily with a tempting array of possibilities and products — a myriad of Bright Shiny Objects all vying for our time and attention. Those BSOs contending for our interest may be good and worthwhile, but they also divert our focus and decrease productivity. As a small-business owner who must wear many different hats to keep your company going and growing, maintaining focus is vital. Without it, you’re unlikely to turn your goal — your dream — into reality.
Use the list below to spot ways you can minimize distractions, maximize your time, and increase productivity and revenue.
Keys to Keep on Track
- Clearly define your ultimate goal and keep it before you.
- With your ultimate goal in mind, create a daily ‘to-do’ list, prioritize the tasks and stick to it.
- Identify and concentrate on the most important task you should accomplish each day.
- Know when your prime time is and maximize it.
- Learn to recognize and say “no” to opportunities and requests that take your time and don’t move you forward to where you really want to go.
Limit Interruptions
- Resolve to check your email and surf the Web only at scheduled times
- Close computer applications you aren’t using
- Designate phone-free times — break that reactive habit of reaching for it whenever it rings, and let voicemail take over
- Shut the office door when working on an important task — leaving it open invites visitors
- Keep a notepad handy to jot down ideas etc. when your own thoughts interrupt you
Recognize BSOs for what they are, quickly shut them down and get back to the task at hand. When we’re focused, our productivity increases and we feel good about our accomplishments at the end of each day. Choose and apply one or two of the keys above to increase your focus this week.
Tags: balance, entrepreneur, goal setting, Make It Fly, planning, prioritize, small business
